Discipline | UX/UI
The client desired to create an application that could be used universally where users could swap and consume a variety of services. Benchmark websites such as ebay and Etsy allow users to primarily buy goods and craigslist lacks a sense of security. It was important that the design be flexible to accommodate these needs. And lastly, the range of user types would be highly varied.
Create a simple-to-use but feature packed application that was functional on all platforms and browsers. The design should appear neutral in its personality in some respects, but different enough to distinguish it from competitors such as ebay and Etsy.
A wordmark that communicates the clearly the crossing of paths represents the Swaps brand. The custom icons created for the home page express succinctly the main features of the site.
Developing the most effective sitemap was the result of collective brainstorming. We examined the best practices of the aforementioned websites to make sure we considered all the variables in establishing a well-thought-out site structure that was effective, efficient, engaging, error tolerant, and easy to learn.
The user path considered then manifested itself into a clear and unique style with service and user cards that identify the primary information about a listing. The homepage provides the ability to use the advanced search settings and view service cards in your area. Chunking information into sizable pieces really shaped the hierarchy of the application.
The following projects demonstrate my ability to solve problems for a wide array of applications